Why do they keep coming back?

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My dad went to the same barber for over 35 years!  Was he that good a barber?

I have the joy this past few weeks to be spending a lot of time with my dad.  He is now in hospice and we don’t know how much time we have left so I am treasuring every moment.  This time also gives us time to visit.

Recently my dad was sharing stories about his barber and I asked my dad why he went to the same barber for over 35 years. He laughed and said “There were only a couple of barbers in town so there wasn’t a lot of choice.  But I picked him because we had things in common and I got used to him!”

Why do your clients keep coming back? Or maybe a better question to ask is “Why are they not coming back?”

Do you show the real you when you are working with your clients?  Do you ask them questions about their life? Do you check in with them even if they haven’t hired you lately?

I hope so!

How about?
** Finding out what their hobby is and sending an interesting article about it
** Surprising them with flowers
** Looking for some humorous, uplifting cards to have on hand and send one a day
** Having a client appreciation coffee for your local clients

ACTION STEP:
What can you do so your clients get used to working with you and it wouldn’t even occur to them to find someone else?!

My Theme for 2013:
My theme is ‘Full Throttle Wide Open’ and every time I face a fear, or doubt myself, or am tempted to do less, etc. all I have to do is say ‘Full Throttle Wide Open’ and I jump past any fears and doubts. You can’t live or do a business full throttle wide open and be hiding!

When you are the ‘real you’ with your clients you are ‘full throttle wide open’.
Post below what you are going to do differently with your clients.

 

4 Responses to Why do they keep coming back?

  1. Elizabeth – Thank you for the reminder! “Why do they come back?” is a great question for us to ask ourselves…and our clients. Love your theme – “Full throttle wide open!”

  2. Elizabeth says:

    Thanks, Gaye!

  3. Steph Rasley says:

    I’m going to be curious with my clients about passion and fun. So many of us have lost that connection to what we love to do and what brings us joy. In our organizing work together we can incorporate fun as a motivating reward.

  4. Elizabeth says:

    Fantastic, Steph!

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