Elizabeth's Monthly
"Build Your Organizing Business" Tip
Elizabeth Hagen, CPO
If you're a determined professional organizer who wants support, is ready to take focused action, and wants to reach for the sky in your organizing business - welcome!!
 
I'm Elizabeth Hagen and I'm here to help.  I've put together the best tips/tools/advice that I've used to grow and maintain a six-figure organizing business and I want to share them with you!
 
Every month I'll be sending you a quick tip for you to implement immediately.  It's all about making a decision, taking action, and staying focused!
 
I can't wait to hear about your success!
 
Elizabeth 
Issue: # 12
May 2009
Greetings!

You are receiving this e-mail because you are in my database as a professional organizer.  If this does not interest you (you're not an organizer, you don't want any tips, etc.) PLEASE go immediately to the end of this newsletter and unsubscribe!
 
Welcome to the twelfth issue of my monthly tip newsletter just for professional organizers.  Each month you'll be receiving a short, easy-to-implement, and very valuable tip to help you grow your professional organizing business. 
 
I'll also give you an assignment and where to find the tools you need for the task.
 
If this sounds valuable to you then I'm looking forward to helping you reach for the sky in your organizing business!

Special Note:  I'm at the NAPO Conference in Orlando right now.  If you see me please come up and say hi! 
May "Build Your Organizing Business" Tip:
Start a postcard campaign - it works!
 
Postcards are a great way to stay in touch and get business.

Have you forgotten about regular mail?!  We use e-mail so much that it's easy to forget about the US mail system. It works, too!

Don't get me wrong. I love e-mail and I am SO glad that I can send out my newsletters every month via the web - saves me a lot of time and money.

But, people love to get something good in the mail.  I want you to think about having a postcard campaign in May.  It can be a campaign to past clients, current clients, prospective clients, or to possible speaking prospects. You get to choose.Just make sure that the postcard has a call to action on it.

IDEAS:
Past Clients - Offer a reward for hiring you again.  Monetary gift, free time, a great book, take them out for lunch, etc.
Current Clients - Promote your referral reward to get them to tell others about you. Or how about a 'Pre-Vacation Tune-Up!'
Prospective Clients - A Happy Spring promo where they get a free hour with purchase or a free gift with purchase of your services.
Speaking Prospect - Promote your topic and offer a free tips sheet if they call you.

Another great idea is to start a 'Tip of the Month' campaign that can go out to all of these people.  Every month send a cute postcard with a tip on it. They will love it and, of course, think of you when they are ready for help.

Elizabeth's Assignment:
  1. Make a decision of which group of people you want to target.
  2. Take action and decide what your 'call to action' is going to be.  Design the postcard, get them printed, print out the address labels, and send! Check out www.vistaprint.com for fun, affordable postcards. 
  3. Stay focused by doing one thing every day to market your business. You won't see results overnight but you WILL see results! 
Elizabeth's Recommended Tools:
www.vistaprint.com
www.sendoutcards.com/32723 - send a free postcard on me!
Two chances to hear my 'Speak Now and Forever Get New Clients' Teleclass!
 
What if you could easily attract clients and you...
* didn't have to spend a dime in advertising?
* didn't have to attend umpteen networking events?
* got to speak on topics your are passionate about?

Sound great?  I can't wait to share exactly how to do this with you.

You have two choices of dates to attend this complimentary teleclass:

Tuesday, May 5, 2009 -5 PM to 6 PM EST
I'll be interviewed by Jody Gabourie, The Small Business Marketing Coach.
Find out more and register by clicking here.

Thursday, May 7, 2009 -  1 PM to 2 PM EST
I'll be interviewed by Joy Duling of the Midwest Business Academy.
Find out more and register by clicking here.

On the call I'll tell you all about the Speak Now Fan Club!







Thanks for taking the time to read the 'Build Your Organizing Business' Tip and I'm excited to help you grow your business. Of course we want to grow our business and make more money but let's not forget - the busier we are the more people we get to help. And the more happy clients we have the more they will tell others!
 
Fearlessly yours,
 
Elizabeth

Elizabeth Hagen
Author/Speaker/Consultant